Giorgio Armani and Samsung Electronics are presented new innovative mobile phone M7500 Night Effect

Designed by Giorgio Armani, produced by Samsung Electronics,
phone Emporio Armani Samsung Mobile meets the requirements
attention of young consumers who love fashion a lifestyle
active and where music is a fundamental part of life
daily.

Equipped with AMOLED display and an LED on the side of the bar, the
Emporio Armani Samsung Mobile Mobile, by design and
extremely thin, it offers advanced features for reproduction
musical. The LED side gives the phone a beautiful color
red, green or blue every time the user makes or receives a
call.

"Those who like Emporio Armani often love the nightlife:
leaving in the evening, after sunset, when the lights illuminate the city and
on the streets seems to breathe the air of elegant nightclubs.
For these young people who like to socialize fashion, the phone
"NIGHT EFFECT" is the perfect accessory. Allows you to stay in
contact with friends, has a modern and elegant look, lights
when it is active and has been specifically designed to hear the
music outside the home, "said Giorgio Armani.

Steve Lee, President of Samsung Electronics Italia: "The new NIGHT
EFFECT is another testimony of the commitment to meet Samsung
the needs of consumers both in terms of both style
Regarding the mobile functionality."

"After the success of the phone Giorgio Armani Samsung Mobile
submitted last year, the new Emporio Armani Samsung Mobile
NIGHT EFFECT is the result of a partnership with Giorgio Armani that
continues for more than a year. We are sure that the new NIGHT is EFFECT
intended to redefine the experience "mobile" young people
professionals interested in fashion. The creative vision that transcends
boundaries between fashion and technology opens the door to new era dell'high
tech-chic, "adds Steve Lee.

The exclusive LED on board is an idea that Giorgio Armani has developed
while traveling to Tokyo, where the designer recently opened
The Armani / Ginza Tower, a concept store of ten floors lit
outside with decorative lights which reproduce the leaves of bamboo.

"Perhaps Paris is known as the City of Lights, but Tokyo is
the city of neon lights, especially at night. The extraordinary
energy released after sunset recalls the style very Emporio
Armani. The charming and modern look of the new phone 'NIGHT
EFFECT "is reflected in the shiny black surface," says George
Armani.

The AMOLED display QVGA 2.2 "optimizes the viewing experience
with a range of unique shades of colors richer and
deep, for a very bright display.

The body clean effect of the new rubber is soft NIGHT EFFECT al
touch, while the smooth keyboard and display glass reinforced
give the phone compact but simple elegance. The logo
Emporio Armani metal is emphasized on the back of the phone and
conceals a loudspeaker outside.

Besides the exterior, including the graphical interface and
audio interface, with a selection of ringtones special Emporio
Armani, reflect the sophisticated style and consistent brand Emporio
Armani.

The phone has portacellulare from neck and ear with logo
Emporio Armani for the maximum of elegance even during the
transport, storage and fabric type CD signed Armani.

NIGHT EFFECT several specific functions for reproduction
music with handy control buttons for enjoy both
music in popular formats and the radio (FM).

Besides the opportunity to listen to music, take pictures and
shoot video with the 3 Megapixel camera built
NIGHT EFFECT offers users a comprehensive combination of audio jack
3.5' standard, support for compatible microSD cards and 120 MB
internal memory.

NIGHT EFFECT provides advanced multimedia experience with the
HSDPA networks at high speed. Download large files,
handle streaming video and make video calls is easier
with connection speeds up to 3.6 Mbps. With Bluetooth 2.0
USB 2.0, users can connect to multiple devices, including
wireless headphones and portable printers.

NIGHT EFFECT, in black or white version will be available in
major European countries since November. After the European
launch will follow by the end of the launch markets of the
South-East Asia and the Middle East.